Fort Lauderdale Beach Real Estate



For some REALTORS the listing ends when it expires.  My listings end at the closing table.  Some REALTORS list and some REALTORS sell, I have done both consistently for 0ver 10 years.  When you are seriously ready to sell let me know you how my expertise will bring you the highest price in the shortest time.

 I wanted to have a page here where potential sellers can either read or view my listing presentation by clicking here (you will be redirected and just click “Full” under the presentation to view)  Deciding to sell your home is a big decision, not to mention choosing the right agent to hire.  As with any other profession there are all different types of companies and agents and a great degree of differences in experience and knowledge of the marketplace.  I hope you find the information helpful and it also gives you a great benchmark by which to judge other full-time REALTOR’s if you are interviewing several different companies.

Century 21 Hansen Realty, Inc.

  • Locally owned office under original ownership since 1977, offering you the stability of 30 years in the business
  • 3 fully staffed offices, open 7 days a week
  • State of the art technology along with friendly, knowledgable and professional staff
  • Award winning offices in quality service and sales volumne
  • In-house advertising department
  • Consistently ranked in the top 12 Century 21 offices in our region
  • Broker/Owner who is an active member of the Realtor Association of Greater Fort Lauderdale
  • One stop mortgage and title services
  • No conditional withdrawal fee

The value and importance of real estate professionals has not changed!

  • 85% of sellers used a broker or agent to sell their home
  • 71% of sellers placed their home on the Internet with the assistance of a real estate agent
  • With a full-service REALTOR on average you can expect your home to sell 13% higher than those of a Limited Service, Discount Brokers and even the FSBO seller

As a professional full-service REALTOR you can expect me to

  • Use my knowledge of technology to make your home purchase or sale a worry-free experience
  • Respect you, your needs and be honest and forthright
  • Hold your best interests in the highest regard throughout the process
  • Value and respect your time, being as efficient and effective as possible
  • Understand your needs and respond quickly
  • Explain each step and act as a guide to help you make the most informed decisions
  • Make recommendations to enhance the marketability of your property
  • Explain local real estate procedures and regulations
  • Utilize the vast and powerful resources of the Century 21 System to get your the results and exposure your property deserves, including leveraging a network of 7,800 offices in 42 countries with over 143,000 agents worldwide
  • Negotiate the contract on your behalf and take you from contract to closing.  Covering all the details of inspections, appraisals, title work and keeping you informed of the progress and most importantly, a successful closing with no surprises
  • And finally assist you in finding your next home, or offer to refer you to another office in another location

My Professional Services and Experience

  • I offer you representation as a licensed real estate sales associate, who is a member of The Realtor Association of Greator Fort Lauderdale, the National Association of Realtors and is requried to abide by its strict Code of Ethics
  • Real estate is my only career
  • I have over 20 years of customer service and business experience

In addition to my Bachelor of Science Degre in Business Management, I hold 5 REALTOR designations

  • CRS-Certified Residential Specialist
    • I’m one of only 4% of REALTORS in the U.S. that can call themselves a Certified Residential Specialist.  I have the dedication to my career that only one in 25 REALTORS has; the experience, the commitment and hours of advanced training necessary to hold this prestigious designation
  •  ePRO-Technological Designation
  • GRI-Graduate Realtor Institute
  • RECS-Real Estate Cyber Society
  • SRES-Seniors Real Estate Specialist

The Value of the Century 21 Brand

  • The Century 21 System has the highest brand awareness level when compared to any other real estate organization surveyed.  Over half of all those surveyed mention CENTURY 21!
  • First in consumer’s minds-The CENTURY 21 brand is the real estate organization consumers think of FIRST!
  • Century 21 has the world’s largest referral network(based on the number of offices worldwide).  Offering more buyer opportunities
    • Over 7,800 offices in 42 countries with 143,000 sales associates worldwide
    • The Century 21 Global Referral Network, an internet based referral system for broker selection and distribution of referral leads
  •  You will benefit from the multi-million dollar Century 21 Advertising budget spent on print, television and radio

The Multiple Listing Service

  • This alone exposes your property to over 14,000 REALTORS in Broward, Dade and Palm Beach Counties
    • Up to 16 color photos, 78% of consumers will keep looking until they come to online listings with photos.  Images are a powerful way to attract attention to your property
    • Complete and properly written internet and MLS remarks highlighting your property

Online Marketing and Web Presence(research now shows you are 500% more likely to sell a home through the internet than a newspaper, 2006 NAR Buyer & Seller Profile)

  • Nearly 3 out of 4 home buyers use the Internet when searching for a home
  • 78% of buyers found photos “very useful”
  • Buyers spend an average of 55 hours looking at real estate online
  • 61% of all buyers walk through a home first viewed online(2006 NAR profile of home buyers and sellers)

I will provide worldwide exposure for your property utilizing over 25 different websites

  • #1,, the MOST trafficked real estate site(which powers MSN House and Home, AOL Real Estate, the Wall Street Journal, RealEstateJournal and many more)  My listings are enhanced meaning multiple pictures(up to 25), banners and all the things that attract more attention to your property than just  a “regular” listing on  84% of all consumers who go online to search for properties want multiple photos.  Only agents with enhanced listings can show multiple photos, be called and emailed directly, and are in the FIND A REALTOR directory(only a small percentage of REALTORS across the United States offer this for their clients)
  • #2,, the most visited real estate brand website on the internet.  2.4 million users per month viewing over 278,000 property listings and creating over 25,000 leads per month.
    • Enhanced Listings on have all the most important features consumers find very useful
      • Up to 20 color photos
      • Detailed property descriptions (English and Spanish)
      • Floor Plans
      • Slide Show
      • Virtual Tours
      • Interactive Maps
      • Neighborhood and Community Information
      • Real Estate Agent Contact
  • #3, a partnership with Realogy, Century 21’s parent company)  More than 58% of all internet searches on “real estate” and related terms are conducted on Google and its search parnter sites, while over 375 million unique global users conduct searches on each month.
  • #4, of the fastest-growing sites in the real estate category.  This site refers over two million buyer visits to external listing sites each month and 70% of its users indicated they were looking to buy a home within the next 12 months.
  • #5, new Realogy Web site, helps consumers view schedules for open house events, print route planners with maps, direction and more, all aimed to increase attendance.

LEAD ROUTER-offered exclusively through Century 21 this program provides potential buyers viewing your listing online with an immediate response via email or telephone to their online inquiry.  (the average response time from an online inquiry is 54 hours!) 

  • The minute the consumer clicks send to inquire on a property they see online, the information is instantly turned into a phone call to the listing agent with the prospects information followed up with an email with all the pertinent information.  If the listing agent is not available it is offered in que to the next agent on the list in my office-providing an astonishing reponse time.

Other website include,,, and the million unique visitors) who in partnerhip with, feeds your listings into

  • Yahoo Classifieds
  • Bellsouth
  • all CBS websites throughout the U.S.

Gay Realty Network, which feeds into


Print Advertising, we continue to have a presence here, but my marketing is really focused on the internet.  According to NAR’s 2006 profile of buyers and sellers you are 500% more likely to sell your home through the internet versus a newspaper

Individually and with my office we advertise in the following publications

  • SunSentinel Homespot
  • The Real Estate Book, 20 million shoppers read this each month
  • Digest of Homes
  • Distinctive Homes
  • Dupont Registry of Fine Homes
  • Camp Rehoboth
  • Gay Yellow Pages
  • OUT Professionals
  • Certified Residential Directory, in print and online

Home Warranty

  • Through a partnership with Century 21 and American Home Shield you will have the opportunity to purchase a home warranty.  Homes listed for sale with warranties sell 15% faster, sell for a price 2.2% higher, and are 29% more likely to sell.  You can choose coverage for yourself during the listing period in addition to the buyers coverage for one year.  This is a great tool, ask me for details.

Document Preservation

  • The $225.00 Data Management & Storage fee charged to our sellers at closing is for digitally storing your entire file online and providing you online file access for years after closing.  This is done through a program called “ZODOS” which creates a value added storage and access system for you, so there is no need to worry about locating a document you need after you’ve sold and moved.  Your documents are stored in a facility with the ultimate in security, three sources of power, plus a back-up diesel generator, waterless fire suppression system and a manned 24/7 watchdog system to detect any possible system interruptions.

And finally, you will receive weekly updates from me including advertisements, showings, visits on and a complete list of where you property is being marketed as well as any new listings, sales or price changes.


Is there any reason we can’t sell your?


Jon C. Mumford, CRS, GRI, SRES, ePRO, RECS


Century 21 FSBO brochure answers…

§         I have lived in the area for 8 years.  I am originally from Maryland. Many of my clients, both buyers and sellers are from the Northeast as well including; New York, Maryland, Delaware, Pennsylvania, Virginia and Washington DC.

 §         I have been licensed and actively selling real estate for the past 8 years in South Florida.  My office, Century 21 Hansen has been under the same ownership since 1977.  In addition to the original office located at 3010 East Commerical Boulevard, we have 4 other offices  in Wilton Manors, Galt Ocean Mile, Downtown and on the circle in Hollywood.

 §         You can view my listing presentation which is published on the web.  Go to, click on “View My Blog”  and under the tab “Selling” you’ll see the extensive marketing I am able to offer my sellers.  You can also click on “Testimonials” to read what my clients have had to say about their experience buying or selling with me.

 §         In addition to being a licensed REALTOR with the Realtor Association of Greater Fort Lauderdale and a member of the National Association of Realtors; I hold 5 professional designations:  CRS-Certified Residential Specialist, GRI-Graduate Realtor Institute, ePRO- a technological designation, SRES-Seniors Real Estate Specialist, and RECS-Real Estate Cyber Society. 

§         I have a Blackberry which gives me access to my voicemail and email wherever I am.  I also have a fully staffed office open 7 days a week.  So you, a potential buyer or other agent will always be able to speak to a live person.

 §         Real estate is my only career and I’m dedicated to making your sale a worry-free experience. 

§         You will receive monthly updates from me including;  showings, feedback, advertising efforts, traffic from your listing on,MLS statistics and a full recap of where your property is being advertised.  

§         Because I am a REALTOR that will be here for you before, during and after the transaction.  This is reflected in 88% of my business coming from referrals and returning clients.  I am 100% confident that I can offer your property more exposure in all the right places than any other REALTOR in Fort Lauderdale.   


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